Data Sources and Schedules

COMMB Data Report

Reports average daily circulation for each Market, OOH Company, and Product combination available from COMMB OOH Company members. It includes Astral, Branded Cities, OUTFRONT Media, PATTISON Outdoor Advertising and Quebecor.


Statistics Canada CMA populations
As published by NLogic bi-annually in “RTS”.

RTS
Canada’s largest consumer study by NLogic, RTS provides COMMBNavigator® target-group and kilometers-driven data.  About RTS


Automatic data updates occur the first business day of January and July each year.

January Update

  • COMMB Data Report
  • Fall “RTS” of previous year

July Update

  • COMMB Data Report
  • Spring “RTS” of current year