Collaborative Highlights
AdAi - Where Tech Meets Creative
COMMB is excited to have launched and host the annual AdAi Conference in Toronto! This event is designed to open up meaningful dialogues around the use of artificial intelligence (AI) in OOH advertising.
Community Report
COMMB members are proud to support their communities! In 2021, despite the unprecedented changes and uncertainties faced across industries, OOH companies continued to prioritize important initiatives with over $67 million in pro-bono advertising space to charities, cultural and other not-for-profit organizations, and community events across Canada. These campaigns helped hundreds of organizations increase awareness of their services, recruit volunteers and raise funds for their cause.
MADD Campaign
In this industry led initiative by COMMB, some of our members joined forces to support MADD Canada in spreading this important message to the public. Over 150 billboards across the country featured messaging and images encouraging the public to prevent impaired driving and plan a sober ride home. The billboards were donated to MADD Canada and messaging could be seen running leading up to each Canadian long weekend.
creative library
2020
CONTEXTUAL OOH
The Hunt for The Trump Tapes Bus
2020
consumer goods & services
Chattahoochee Plastic Surgery
2020
consumer goods & services
LMC Marine Centre
2020
CONTEXTUAL OOH
The Hunt for The Trump Tapes Bus
2020
consumer goods & services
Chattahoochee Plastic Surgery
2020
consumer goods & services
LMC Marine Centre
Award-Winning Creative
A collection of award-winning creative from around the world
testing tool
Creative Design Guidelines
You can download the OOH Creative Guidelines by clicking on the links below:
creative videos
Starbucks Canada | A look back at 2020
RAM Drives Connections with Digital Out-of-Home
Tourism Saskatoon and PATTISON Outdoor: This is How We Do Winter
Pet Food Campaign For Canadian Tire Corporation (DreamRoom 3D)
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